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Businesses Have Become the Most-Trusted Type of Institutions in the World, International Study Finds

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  • Overall trust in employers and businesses is at 77% and 62%, respectively. Meanwhile, trust in governments has fallen to a low of 56%.

Trust in Businesses Outpaces Trust in Government

Businesses and employers are now the most trusted institutions in the world, while trust in governments is at an all-time low, according to a multi-country study from the Edelman Trust Barometer.

In a survey of nearly 16,800 people from 14 countries, 77% said they trust their employer “to do what is right.” Meanwhile, 62% said they trust businesses in general, with 58% saying the same of non-governmental organizations, 56% of governments, and 51% of the media. 

That data appears to show how the world’s mindset has been affected not only by how businesses have operated during the pandemic but also by how they’ve responded to a recent uptick in calls for social justice. 

For example, Edelman found with this latest study that “nearly eight in 10 employees [now] expect their employer to act on issues like vaccine hesitancy, climate change, the infodemic, racism and automation/re-training.”

In fact, businesses outperformed government expectations across all eight different societal challenges surveyed by Edelman, including driving economic growth and job creation, responding to health and public safety aspects of the pandemic, addressing systemic inequalities, ensuring the education system is preparing people for jobs of the future, and addressing climate change. 

“The public is asking business to take on more societal challenges because they are tired of waiting for their public servants to get the job done,” the report noted.

Compared to May 2020, government trust has dropped from 65%. 

The Trust Gap and the Pandemic’s Effects on Mental Health/Jobs

While Edelman also found that overall trust among both the informed public and the mass population is rising, the gap between the two is deepening. That’s likely a result of “the increase in inequality produced by the pandemic.”

Among other key findings, Edelman noted 55% of respondents each said that increased mental health problems and permanently lost jobs will be “among the most profound negative consequences of the pandemic.”

On a more hopeful note, the study found that business are now putting a greater value on their employees. In fact, employees now ranking as the most important stakeholder group, coming in more than three times higher than shareholders.

“The priority list for CEOs has evolved and multiplied,” the report said, “with paying fair share of tax, reduction of carbon footprint and gender/racial pay equity at least twice as important as increasing share price or profits.”

A Warning on Overreliance 

Even with this increased trust of businesses, Edelman warned that “overreliance on business as savior is an unstable and unsustainable formula that could explode for a private sector that promises too much and is then unable to meet the ever-expanding expectations of a traumatized public.”

Instead, the report said, “The only way this can work is if business and government work together to establish rules of engagement for return to office — premised on upgrades in public transit sanitation and safety, flexible work hours, and a policy for employees who refuse vaccination — that is fair to all.”

See what others are saying: (Axios) (Fortune)

Business

Amazon to Pay Over $30 Million for Alexa and Ring Privacy Violations

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Privacy violation charges stack up against the tech giant as the FTC partners up with the DOJ. 


Amazon Pays Up

Amazon agreed to a $30 million settlement for each of these complaints over complaints alleging that its Alexa and Ring products violated customer privacy.

The Federal Trade Commission and Justice Department accused Amazon of retaining children’s geolocation data as well as the recordings of their conversations with Alexa. Additionally, the FTC brought another complaint against Amazon’s Ring for violating their customers’ privacy and failing to complement basic security measures.

In addition to the accusations of retaining data, the FTC also charges Amazon with deceiving their customers, saying requests from parents to delete their children’s recordings and other data went ignored despite repeated assurances that parents can delete the data at any time. 

Amazon says this data was retained to train their Alexa algorithms to better understand children. But their reasoning does not change law. Their actions are still in violation of the federal Children’s Online Privacy Protection Act, known as COPPA. 

“Amazon’s history of misleading parents, keeping children’s recordings indefinitely, and flouting parents’ deletion requests violated COPPA and sacrificed privacy for profits,” said Samuel Levine, the director of the FTC’s Bureau of Consumer Protection in the press release regarding the complaint. “COPPA does not allow companies to keep children’s data forever for any reason, and certainly not to train their algorithms.”

The Settlement’s Details

The proposed settlement that Amazon agreed to on Wednesday includes a $25 million civil penalty as well as requirements to both delete the data in question and never use voice recordings of adults or children in the development or creation of a product again. 

However approval on this settlement is still needed from the federal courts. 

Despite agreeing to the settlement, Amazon denies violating COPPA, saying they designed Amazon Kids for parents to have full control and to comply with the law.

In their complaint against Ring, the FTC accused the company of violating their customers’ privacy by allowing countless employees and hundreds of contractors access to the videos from Ring cameras. 

Leading to situations like one in 2017, when a Ring employee watched thousands of videos belonging to dozens of female customers, including those in their bedrooms and bathrooms. 

Additionally, the FTC says that Ring did not implement basic security protections for years which allowed hackers to take control of their customers’ accounts, cameras, and videos  leading to 55,000 US Ring customers facing hacker attacks. In some cases, hackers could access Ring’s two-way functions to harass, insult, and threaten people – including children. The complaint alleges that Ring’s egregious privacy failings lasted for at least 4 years – between at least 2016 to 2020. 

Amazon responded to the complaint saying that RIng had addressed the concerns before the FTC even began their inquiry. 

The FTC proposed a settlement of $5.8 million in consumer refunds – as well as a demand for Ring to create a privacy and security program. The settlement also awaits federal court approval. 

See what others are saying: (New York Times) (Axios) (CNBC)

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Right-Wingers Are Turning Against Chick-fil-A

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Some have accused the company of joining a woke “cult” after learning of its diversity, equity, and inclusion initiative.


Chick-fil-A Goes “Woke”

Conservatives are condemning Chick-fil-A after learning of the fast food chain’s commitments to diversity, equity, and inclusion.

Some have accused the brand of bowing “to the Woke mob.” Others have debated boycotting the chain.

It’s unclear when exactly Chick-fil-A began its DEI campaign, but according to LinkedIn, the current Vice President of DEI, Erick McReynolds, has been working in the department since 2020 before taking on his current role in 2021. It is also unclear why right-wingers on Twitter have just now discovered Chick-fil-A’s DEI website, but many spent a chunk of Tuesday morning lambasting the company for working to promote diversity. 

Chick-fil-A’s DEI page is titled “Committed to being Better at Together.” 

“Modeling care for others starts in the restaurant, and we are committed to ensuring mutual respect, understanding and dignity everywhere we do business,” McReynolds said in a statement on the website. 

Chick-fil-A is no stranger to boycott campaigns, though those efforts usually come from the opposite side of the political aisle. The company, known for its strong Christian ties, has been criticized for donating to groups with anti-LGBTQ missions. As a result, many on the left have refused to eat there, while it has been a haven for those on the right. 

Conservatives, however, have become increasingly outraged by DEI initiatives. Chick-fil-A’s website, which only vaguely outlines its DEI efforts, still seems to be enough for the right to change its tune about the brand. 

“Even our beloved Chick-Fil-A has fallen to the DEI cult,” one person tweeted. “the same agenda that is turning our beloved military woke.”

“It’s becoming an epidemic that even Christian companies are being strong-armed to participate in,” the tweet continued. 

Old Clip of Chairman Resurfaces 

Some have also started resurfacing an old clip of Chick-fil-A Chairman Dan Cathy speaking on a panel about racism during the summer of 2020. During the discussion, he talked about repentance and said that if you ever see someone who needs their shoes shined, you should do it. He then walked over to a Black person on the panel, got on his knees, and shined their shoes.

“There’s a time in which we need to have, you know, some personal action here, and maybe we need to give them a hug, too,” Cathy said while shining the shoes.

“I bought about 1,500 of these and I gave them to all our Chick-fil-A operators and staff a number of years ago,” Cathy continued, in reference to his shoe-shining brush. “So, any expressions of a contrite heart, of a sense of humility, a sense of shame, a sense of embarrassment begat with an apologetic heart — I think that’s what our world needs to hear today.”

The clip caused a stir when the events first unfolded, and has prompted a new wave of anger now. Some are accusing Cathy of being “a woke, anti-American, anti-white BLM boot licker” who thinks all white people need to shamefully shine the shoes of Black people to apologize for racism, though that is not what he said. 

These boycott calls are just the latest from conservatives who have been on a rampage against any company supporting any social cause they deem as “woke.” Earlier this year, the political right took a stand against Bud Light after it included a trans influencer in a sponsored Instagram post. Just last week, Target and Kohls faced boycotts over items in their Pride Month collections. 

See what others are saying: (The Hill) (Rolling Stone) (AL)

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Bioré Apologizes For Referencing School Shooting in Mental Health Ad Campaign 

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 “Our tonality was completely inappropriate. We are so sorry,” the skincare brand said.


Video Faces Backlash

The skincare brand Bioré apologized this week for partnering with a school shooting survivor as part of its Mental Health Awareness Month campaign. 

“We are committed to continuing our mental health mission, but we promise to do it in a better way,” the company said in an Instagram post on Sunday. 

Last week, influencer and recent Michigan State University graduate Cecilee Max-Brown posted a video to TikTok sponsored by Bioré where she discussed the numerous challenges she had faced throughout the year. Among them was a school shooting on her college’s campus, which killed three people in February. 

“Life has thrown countless obstacles at me this year, from the school shooting to having no idea what life is going to look like after college,” Max-Brown says in the video. “In honor of mental health awareness month, I’m partnering with Bioré skin care to strip away the stigma of anxiety. 

“We want you to get it all out, not only what’s in your pores, but most importantly, what’s on your mind, too,” she continued. 

In the 50-second video, Max-Brown went on to discuss more details about her mental health struggles, as well as how “seeing the effects of gun violence firsthand” has impacted her and led to “countless anxiety attacks.”

“I will never forget the feeling of terror that I had walking around campus for weeks in a place I considered home,” she said before closing the video by encouraging her followers to participate in Bioré’s mental health campaign.

Bioré Apologizes

The video ignited swift outrage from people who accused Bioré of using a school shooting to sell products. In its apology, the brand admitted the video was misguided. 

In the past, Bioré said it has worked with influencers to discuss and reduce mental health stigmas, as the subject is a top priority for its consumers. 

“This time, however, we did it the wrong way,” the company said. “We lacked sensitivity around an incredibly serious tragedy, and our tonality was completely inappropriate. We are so sorry.”

Max-Brown also apologized on TikTok, writing that the video was intended to spread awareness, not suggest a product fixed the struggles she has experienced as a result of the shooting.

“I did not mean to desensitize the traumatic event that took place as I know the effects that it has had on me and the Spartan community,” she wrote. 

Max-Brown has since removed the initial sponsored video from her account.

See what others are saying: (The New York Times) (NBC News) (The Independent)

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