- After Anthropologie posted a Maya Angelou quote on Instagram, numerous people claiming to be current or former employees accused the brand of racial profiling customers and using the codename “Nick” to refer to Black people who go into their stores.
- A few days later, Anthropologie said it was supporting the Black community through measures like diversifying its workforce and donating $100,000 to the United Negro College Fund.
- That post also received backlash from users who called on the store to address the accusations levied against it.
- On Thursday, Anthropologie posted another statement, denying that it used a codeword and saying the company has a “zero-tolerance policy regarding discrimination or racial profiling.”
Accusations Against Anthropologie
Anthropologie, the upscale clothing retailer owned by Urban Outfitters, is being accused of racially profiling customers after promoting inclusivity on social media.
The allegations first surfaced on June 1 when the brand posted a quote from Maya Angelou about diversity.
Numerous people who said they were either current or former employees at Anthropologie stores in multiple U.S. cities and Canada responded to the post, accusing the company of racial profiling and using the codename “Nick” to refer to Black customers.
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Maya Angelou’s words, more resonant than ever, are a call for equality and empathy. Our hearts, with yours, are breaking at current events, and now is the time for change. Community is the foundation on which our brand was built. Our priorities are improvement, respect, and education – now is the time to learn and grow.
Many of the responses were screenshotted and uploaded in a post by the fashion watchdog Diet Prada.
“How are you going to stop racially profiling your [Nicks]?” one user wrote. “I worked at Anthropologie and the racial profiling was sickening. So many times the management told us to watch people of color over the headsets.”
“I thought Chicago was the only ones who used ‘Nick” as a form of saying ‘watch that black woman who just walked in,’” another responded.
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Another day, another boho Karen retailer showing their true shades of beige. Last week, @anthropologie posted a Maya Angelou quote in splashy colors as a “call for equality”. With any mention of the #BlackLivesMatter movement absent, Angelou’s words could be interpreted more along the lines of “All lives matter”, lest Anthro offend their primary target audience. In the comment section, oblivious fans clamored for it to be released as a t-shirt or a poster. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Also in the comment section— claims of deep discriminatory practices. The code names different retailers have used to profile POC shoppers have come to light in lawsuits over the years—Moschino’s “Serena”, Zara’s “special order”, or Versace’s “D410” (the merchandise color code they use for black shirts)—but Anthropologie’s is maybe the most insidious yet. Comments from multiple employees confirm that stores in California, Chicago, Seattle, NYC and Canada use the code name “Nick” to refer to Black shoppers. Associates report being told to watch Black shoppers, and Black shoppers also commented confirming having been followed while shopping in their stores. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Anthropologie followed up with a post of a black square and then some promises of action they’ll take. At the same time, more hypocrisy was taking place at the corporate level. While the retailer was posting about committing to diversifying their workforce, they were at the same time asking POC for free labor. On May 26th, Queer Black creator Lydia Okello ( @styleisstyle ) was approached by a producer to potentially partake in Anthro’s #sliceofhappy Pride month campaign in exchange for a free outfit. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Okello replied with their typical rates and ended up getting trapped in a back and forth volley with no resolution after being told there was no budget for an influencer of their level (22.8k followers). For a campaign aimed to express what happiness means, surely they could’ve anticipated that no one, especially in a month meant to celebrate them, is happy to work for free. • #blacklivesmatter #blm #anthropologie #anthropologiehome #anthro #retail #codename #work #free #influencer #microinfluencer #labor #dietprada
Other users also criticized the post as vague, empty, and failing to actually address the Black Lives Matter movement. Those remarks, along with calls for the affluent company to donate money, were also echoed in comments on a post made by the store the next day for “Blackout Tuesday.”
Several days later, Anthropologie responded with an Instagram post where it promised to stand with and support the Black community by diversifying its workforce, expanding its diversity and anti-discriminating training, and donating $100,000 to the United Negro College Fund.
The post did not mention the allegations of racial discrimination, which prompted more backlash and calls for the retailer to address the accusations.
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Here at Anthropologie, with our fellow URBN brands at our side, we support and stand with the Black community. We’ve been listening, learning, and reflecting on how we can improve diversity and combat racism. We’re committed to doing better – to being better – and it starts right now. Here are our promises to our community. These are only the first steps. Many more must follow.
Anthropologie’s Official Response
Anthropologie finally responded to the allegations on Thursday in another Instagram post.
“You may have seen that we have been challenged to be more transparent, unbiased, and fair in our stores and with our business practices,” the statement begins.
“Regarding allegations of racial profiling, we have never and will never have a code word based on a customer’s race or ethnicity,” it continued. “Our company has a zero-tolerance policy regarding discrimination or racial profiling in any form. Employees who do not adhere to this policy are subject to disciplinary action which may include termination.”
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We support and stand with the Black community. You may have seen that we have been challenged to be more transparent, unbiased, and fair in our stores and with our business practices. We want to clearly lay out our policies regarding these matters and share them with you.
The statement also addressed accusations brought by a Black model and content creator named Lydia Okello, who posted screenshots of a conversation they had with an Anthropologie producer who had recruited them for a campaign celebrating Pride Month.
Okello said that when they provided their freelance rates, the producer said there was “no budget,” and that instead they would be given “one gifted look.”
“‘No Budget’ means that I was approached with no intent to ever be paid for my time and labour, let alone my experiences as a Black queer person,” Okello wrote.
“This happens to Black creatives constantly. Especially in the fashion industry,” they continued. “We are made to feel that we ask for too much when we bring up fair compensation for labour. It is implied that we should be happy with what we get. Shouldn’t we just be happy that a big brand wants to work with someone like us?”⠀
“But, in this case, it is quite confounding that a multimillion dollar company would reach out to someone with ‘no budget’. Especially when it involves the Queer Black Voices™️ it would like to align itself with, and use in advertisements.”
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On May 26th, I was contacted by a producer at @anthropologie to take part in a Pride campaign. I responded with my rates for the campaign requirements. The response was that there was no budget, but that the producer would be happy to email to discuss rates.⠀ ⠀ The email was a longer pitch, including a request for an advertisement on my Instagram page and 3-5 images for them to use wherever they would like. With no budget. ⠀ ⠀ The above are screenshots from our conversation, including a “nudge” in my DMs this week to respond to the email requests for free labour.⠀ ⠀ Throughout the interaction, I stated my price and was met with no compensation. “No Budget” means that I was approached with no intent to ever be paid for my time and labour, let alone my experiences as a Black queer person. Only after many messages/emails was there acknowledgement that I should be compensated. Even in that response, there was gaslighting. I stated my fees from the very first message.⠀ ⠀ This happens to Black creatives constantly. Especially in the fashion industry. We are made to feel that we ask for too much when we bring up fair compensation for labour. It is implied that we should be happy with what we get. Shouldn’t we just be happy that a big brand wants to work with someone like us?⠀ ⠀ I’ve been “paid” in exposure numerous times in the last 12 years as a style blogger. Which I now refuse to do. But, in this case, it is quite confounding that a multimillion dollar company would reach out to someone with “no budget”. Especially when it involves the Queer Black Voices™️ it would like to align itself with, and use in advertisements. Seems timely, no?⠀ ⠀ We need to hold brands accountable to their lip service. In fact, with BLM being a “hot topic” to a lot of corporations, this is going to happen FREQUENTLY. Folks will want to capitalize on Black bodies & Black labour for the lowest price possible, as they have for several hundred years. ⠀ ⠀ The final slide is a post from June 5 on the brand page. When Anthropologie says “black lives do matter” what does that mean? When they plan to diversify their workforce, is it this free Black labour?⠀ ⠀ #payblackcreatives #MyAnthropologie
Interestingly, Anthropologie appeared to validate Okello’s claim that they were told they would only be compensated in product, though it did not refer to them by name.
“In the case of influencers, our methods of compensation include product, financial payment, or a combination of both,” the company wrote.
Many users responded by condemning the post as defensive and generic, and some accused the retailer of lying.
“This is some straight BS, SAVE IT,” one user wrote. “You’re only posting this to save your company after people finally spoke out. I’m so over companies trying to make up for their LONG history of racial bias. You support and stand with things when it’s convenient for you!”
See what others are saying: (Business Insider) (The Daily Beast) (USA Today)
Kim Kardashian to Pay $1.26 Million to SEC Over Unlawful Crypto Promotion
According to the agency, stars and influencers must disclose how much money they earned for crypto advertising.
Kardashian Pays Up
The U.S. Securities and Exchange Commission announced Monday that it has charged reality TV star Kim Kardashian for “unlawfully touting crypto security.”
Kardashian has agreed to pay $1.26 million in penalties, disgorgement, and interest while cooperating with the SEC’s investigation. The media mogul did not admit to or deny the SEC’s findings as part of the settlement, but she did agree to not promote crypto assets for three years.
According to a statement from the SEC, federal regulators found that Kardashian “failed to disclose that she was paid $250,000 to publish a post on her Instagram account about EMAX tokens.”
“This case is a reminder that, when celebrities or influencers endorse investment opportunities, including crypto asset securities, it doesn’t mean that those investment products are right for all investors,” SEC Chair Gary Gensler said in a statement.
The investigation stemmed from a post that Kardashian made on her Instagram story in the summer of 2021 promoting EthereumMax. In it, she asked her 330 million followers if they were interested in cryptocurrency while giving information about the coin. The post included a swipe-up link for users to get more information and potentially invest in it themselves.
While Kardashian did include a hashtag denoting the post as an ad, the SEC said that did not go far enough. In the group’s statement, Gurbir S. Grewal, the Director of the SEC’s Division of Enforcement, explained that anyone advertising crypto assets “must disclose the nature, source, and amount of compensation they received in exchange for the promotion.”
A “Reminder” For Crypto Promoters
As a result, the billionaire businesswoman is paying a $1 million penalty fee. On top of that, she has to pay $260,000 in disgorgement, accounting for the payment she received from Ethereum Max and interest.
Kardashian’s lawyer released a statement saying the star has “fully cooperated with the SEC from the very beginning.”
“She remains willing to do whatever she can to assist the SEC in this matter,” the statement continued. “She wanted to get this matter behind her to avoid a protracted dispute. The agreement she reached with the SEC allows her to do that so that she can move forward with her many different business pursuits.”
This is not the first time Kardashian’s EMAX post landed her in hot water. A U.K. watchdog previously condemned her for shilling the coin, and she was sued earlier this year over allegations that she artificially inflated the coin’s value.
Gensler said that he hopes the charges from the SEC will serve as “a reminder to celebrities and others that the law requires them to disclose to the public when and how much they are paid to promote investing in securities.”
Misinformation Makes Up 20% of Top Search Results For Current Events on TikTok, New Research Finds
According to the report, the app “is consistently feeding millions of young users health misinformation, including some claims that could be dangerous to users’ health.”
Misinformation Thrives on TikTok
As TikTok becomes Gen Z’s favorite search engine, new research by journalism and tech group NewsGuard found that the video app frequently suggests misinformation to users searching for news-related topics.
NewsGuard used TikTok’s search bar to look up trending news subjects like the 2020 election, COVID-19, the invasion of Ukraine, the upcoming midterms, abortion, school shootings, and more. It analyzed 540 videos based on the top 20 results from 27 subject searches, finding false or misleading claims in 105 of those posts.
In other words, roughly 20% of the results contained misinformation.
Some of NewsGuard’s searches contained neutral phrases and words like “2022 election” or “mRNA vaccine,” while others were loaded with more controversial language like “January 6 FBI” or “Uvalde TX conspiracy.” In many cases, those controversial phrases were suggested by TikTok’s own search bar.
The researchers noted that, for example, during a search on climate change, “climate change debunked” showed up. While looking up COVID-19 vaccines, searches for “covid vaccine injury” or “covid vaccine exposed” were recommended.
Dangerous Results Regarding Health and More
The consequences of some of the false claims made in these videos can be severe. NewsGuard wrote in its report that the search engine “is consistently feeding millions of young users health misinformation, including some claims that could be dangerous to users’ health.”
Among the hoards of hazardous health claims were videos falsely suggesting that COVID-19 vaccines are toxic and cause permanent damage to organs. The report found that there are still several videos touting the anti-parasite hydroxychloroquine as a cure-all remedy, not just for COVID, but for any illness.
Searches regarding herbal abortions were particularly troublesome. While certain phrases like “mugwort abortion” were blocked, the researchers found several ways around this that lead to multiple videos touting debunked DIY abortion remedies that are not only proven to be ineffective, but can also pose serious health risks.
NewsGuard claimed that the social media app vowed to remove this content in July, but “two months later, herbal abortion content continues to be easily accessible on the platform.”
Other standard forms of conspiracy fodder also occupied space in top search results, including claims that the Uvalde school shooting was planned and that the 2020 presidential election was stolen.
TikTok’s Search Engine Vs. Google
As part of its research, NewsGuard compared TikTok’s search results and suggestions with Google and found that, by comparison, the latter “provided higher-quality and less-polarizing results, with far less misinformation.”
“For example, searching ‘covid vaccine’ on Google prompted ‘walk-in covid vaccine,’ ‘which covid vaccine is best,’ and ‘types of covid vaccines,’” NewsGuard wrote. “None of these terms was suggested by TikTok.”
This is significant because recent reports show that young Internet users have increasingly turned to TikTok as a search engine over Google. While this might elicit safe results for pasta recipes and DIY tutorials, for people searching for current affairs, there could be significant consequences.
NewsGuard said that it flagged six videos containing misinformation to TikTok, and the social media app ended up taking those posts down. In a statement to Mashable, the company pledged to fight against misinformation on its platform.
“Our Community Guidelines make clear that we do not allow harmful misinformation, including medical misinformation, and we will remove it from the platform,” the statement said. “We partner with credible voices to elevate authoritative content on topics related to public health, and partner with independent fact-checkers who help us to assess the accuracy of content.”
Over 70 TikTok Creators Boycott Amazon as Workers Protest Conditions and Pay
As the company fends off pressure on both fronts, the Amazon Labor Union continues to back election petitions around the country including one filed Tuesday in upstate New York.
Gen Z Goes to War With Amazon
More than 70 big TikTok creators have pledged not to work with Amazon until it gives in to union workers’ demands, including calls for higher pay, safer working conditions, and increased paid time off.
Twenty-year-old TikToker Elise Joshi, who serves as deputy executive director for the advocacy group organizing the boycott, Gen Z for Change, posted an open letter on Twitter Tuesday.
“Dear Amazon.com,” it reads, “We are a coalition of over 70 TikTok creators with a combined following of 51 million people. Today, August 16th, 2022, we are joining together in solidarity with Amazon workers and union organizers through our People Over Prime Pledge.”
Amazon has refused to recognize the Amazon Labor Union (ALU) since workers voted to unionize at a Staten Island warehouse in April, and it has resisted collective bargaining negotiations.
Although the ALU is not involved in the boycott, its co-founder and interim President Chris Smalls expressed support for it in a statement to The Washington Post, saying, “It’s a good fight to take on because Amazon definitely is afraid of how we used TikTok during our campaigns.”
While the ALU posts videos on TikTok to drum up popular support for the labor movement, Amazon has sought to win large influencers over to its side. In 2017, it launched the Amazon Influencer Program, which offered influencers the opportunity to earn revenue by recommending products in personalized Amazon storefronts.
Last May, the company flew over a dozen Instagram, YouTube, and TikTok stars to a luxurious resort in Mexico.
Emily Rayna Shaw, a TikTok creator with 5.4 million followers who has partnered with Amazon in the past, is participating in the boycott.
“I think their method of offering influencers life-changing payouts to make them feel as if they need to work with them while also refusing to pay their workers behind the scenes is extremely wrong,” she told The Post.
“As an influencer, it’s important to choose the right companies to work with,” said Jackie James, a 19-year-old TikTok creator with 3.4 million followers, who told the outlet she will cease doing deals with Amazon until it changes its ways.
The ALU is demanding that Amazon bump its minimum wage to $30 per hour and stop its union-busting activities.
Slogging Through the ‘Suffocating’ Heat
Amazon is also facing challenges from workers themselves, with some walking out this week at its largest air hub in California, where company-branded planes transport packages to warehouses across the country.
They are asking for the base pay rate to be raised from $17 per hour to $22 per hour.
A group organizing the work stoppage under the name Inland Empire Amazon Workers United said in a statement that over 150 workers participated, but Amazon countered that the true number was only 74.
The Warehouse Worker Resource Center counted 900 workers who signed a petition demanding pay raises.
Inland Empire Amazon Workers United has complained about the “suffocating” heat in the facility, saying that temperatures at the San Bernardino airport reached 95 degrees Fahrenheit or higher for 24 days last month.
Amazon spokesperson Paul Flaningan, however, claimed to CNBC that the temperature never surpassed 77 degrees and said the company respects its workers’ right to voice their opinions.
On Tuesday, the ALU backed another warehouse’s decision to file a petition for a union election in upstate New York, roughly 10 miles outside Albany.
The National Labor Relations Board requires signatures from 30% of employees to trigger an election.