- As some states start reopening their economies, laid-off and furloughed workers are being asked to return.
- Many are worried that their workplaces do not have sufficient safety measures in place to protect them; however, states like Iowa and Texas have warned that refusing to work out of fear of contracting the coronavirus will make them ineligible for unemployment benefits.
- There are a few expectations, like for those who have the virus or are caring for someone who does, and states like Colorado are taking additional steps to keep people on unemployment if their workplaces are unsafe.
- Fears about returning to work come just as the Department of labor recorded 3.8 new unemployment claims last week, bringing the total of claims to 30 million in six weeks.
States Reopening Creates Dilemma for Workers
Several states across the country have already started to reopen their economies, while others are laying out plans to do so in the next few weeks and months. This means many laid-off and furloughed Americans are having to decide whether or not they feel comfortable enough to return to the workforce.
But they might not really have a choice. If they refuse an offer to return to work out of fear for their health, federal guidelines say that they could lose the unemployment aid that many have only just started to receive, as noted by Politico.
There are a few exceptions under a program called Pandemic Unenmplyement Assistance, approved under the CARE act. That program extends unemployment benefits to people who can’t return to work if they are sick with the virus or taking care of a family member who is, among a few other specific criteria.
Still, millions of workers feat that their workplace’s safety precautions won’t be sufficient enough to keep them from getting sick. Public health experts and labor advocates have been calling for the Trump administration to layout some mandatory regulations and science-based guidelines to protect workers and inform businesses on how to reopen.
The administration, however, has only advised employers to follow best practices like social distancing and wearing protective gear. On Wednesday, President Donald Trump signaled that it was up to states to enact those measures, saying, “We want the governors to call those shots,” at a roundtable with industry executives at the White House.
On top of that, Republicans have been pushing to expand liability protections for businesses to shield them form coronavirus related lawsuits. Many believe such protections could give employers less incentive to care for their workers’ health.
The calls for mandatory safety precautions became even louder this week after the president ordered meat plants to stay open despite massive outbreaks in several facilities that, in some cases, spread to the community.
Because of federal standards around “prevailing conditions of work,” a person seeking unemployment benefits could theoretically argue their working conditions are unsafe due to the outbreak. But it might be a hard case to make in some states, and many workers might not even have the time or resources to take on that kind of battle.
Some states, like Colorado, are trying to find a way to allow workers to remain on unemployment if their workplaces are in fact unsafe. This week, the state started allowing some businesses to reopen, but “vulnerable individuals,” including senior citizens or those with certain health conditions, cannot be compelled to return if they have to work near others.
The state’s labor department also said the vulnerable may continue to be eligible for benefits if returning to work is a risk to their health or the health of someone they live with. “If you’ve been offered a job and refused that job for health reasons or Covid reasons, be sure and put that into the form so that we can look at that, assess that and determine if you may be eligible to continue to receive benefits,” said Joe Barela, the department’s executive director.
Fear Alone Is Not Enough, Some States Say
But other states have made it clear that fear of catching the virus is not enough of a reason to refuse to return to work.
“If you’re an employer and you offer to bring your employee back to work and they decide not to, that’s a voluntary quit,” Iowa Gov. Kim Reynolds (R) said Friday. “Therefore, they would not be eligible for the unemployment money.”
On Monday, the governor announced that she was loosening social distancing restrictions in 77 of Iowa’s 99 counties, effective May 1. Under her order, retail stores, gyms, restaurants, and other businesses will be allowed to open. Reynolds also said employers who have workers that refuse to return should file a report with Iowa Workforce Development.
Laid-off workers are facing a similar dilemma in Texas, where Gov. Greg Abbott (R) gave the go-ahead for retail stores, restaurants, movie theaters, and malls to reopen on Friday. According to the Texas Workforce Commission, to qualify for unemployment benefits in the state, a worker must be “willing and able to work all the days and hours required for the type of work you are seeking.”
Cisco Gamez, a Texas Workforce Commission spokesman, told the Texas Tribune that employees who choose not to return to work will become ineligible for unemployment benefits.
South Carolina and Tennessee have messages on their websites noting that workers refusing to return will lose unemployment aid the same week they turn down an offer.
New Unemployment Numbers
The concerns for some heading back to work come just at the Department of Labor released its weekly report on unemployment claims, recording 3.8 million more Americans filing for benefits during the week ending on April 25.
The data brings the total number of people applying for benefits over the last six weeks to more than 30 million.
Unemployment claims have hit unprecedented levels as the coronavirus keeps business across the nation closed. However, as far as weeks go, this new report shows a decline in claims. In late March, the department registered 3.3 million claims in a single week. In the weeks since that first spike, the department recorded 6.9 million, 6.6 million, 5.2 million, and then 4.4 million claims.
Still, even if the peak of layoffs is behind us, the country is in uncharted waters with these incredibly high numbers. Before the virus outbreaks, the highest number of new unemployment claims in a week was about 700,000 back in 1982.
Economists have noted that part of why claims are so high is because more people, like gig workers and independent contractors, are not covered for benefits under the CARES act. But experts also warned that there could be even more without work who have yet to be recorded in the system because unemployment offices all over the country are so overwhelmed with cases.
Preliminary numbers for the full month of April are scheduled to be released Friday, May 8. That report is expected to have some staggering numbers that could help better understand the extent of the damage this pandemic has had on the American workforce.
TikTok Bans Ads for Weight Loss Supplements and Fasting Apps
- TikTok said Wednesday that it will ban advertisements for fasting apps and weight loss supplements. It will also add new restrictions on ads that “promote a harmful and negative body image.”
- Part of its new policies include only allowing viewers ages 18 and up to see ads for “weight management products” and barring ads with irresponsible claims.
- The app is also partnering with the National Eating Disorder Association to connect users with resources directly on the app and will support Weight Stigma Awareness Week (Sept. 28-Oct.2) with information about the topic on its discover page.
- The move comes after months of users noticing increased ads for Intermittent fasting apps and other weight-related products, which many found concerning considering TikTok’s massive young user base.
New Restrictions Announced
TikTok announced some new restrictions for weight loss advertisements on its platform Wednesday in an effort to support body positivity.
“We’re introducing new ad policies that ban ads for fasting apps and weight loss supplements, and increase restrictions on ads that promote a harmful or negative body image,” the company’s Safety Policy Manager, Tara Wadhwa, wrote in a blog post.
“These types of ads do not support the positive, inclusive, and safe experience we strive for on TikTok.”
Wadhwa said the app recognizes the role the internet plays in exacerbating weight stigma and body shaming and wants to do more to make TikTok a safe and comfortable environment for its users.
As far as what those new policies will be, TikTok said:
- Advertisements for weight-management products can now only reach users ages 18 and up.
- Stronger restrictions will be placed on weight loss and implied weight-loss claims.
- Further restrictions will be introduced to limit irresponsible claims made by products that promote weight loss management or control.
- Ads promoting weight loss and weight management products or services cannot promote a negative body image or negative relationship with food.
Concerns for Young Users
Those are some pretty important changes that address ads that have recently become common on the app. Over the last few months, TikTok users have complained about being served ads for products like intermitted fasting apps. That sparked a ton of concerns, especially since TikTok has such a young user base.
According to internal company documents viewed by The New York Times, in July, TikTok classified more than a third of its 49 million daily users in the United States as being 14 years old or younger.
But that’s not all the app is doing to support inclusion and body positivity.
TikTok has also partnered with the National Eating Disorder Association (NEDA) to connect its users with resources directly on the app.
“We’ll soon begin redirecting searches and hashtags – for terms provided to us by NEDA, or associated with unsafe content we’ve removed from our platform – to the NEDA Helpline, where NEDA can then provide our community with confidential support, tools, and resources,” TikTok explained.
On top of that, the app is also supporting Weight Stigma Awareness Week, which runs from September 28-October 2.
During that time, it will have a dedicated page on it’s discover tab to support NEDA’s #EndWeightHateCampaign in an effort to educate the community about the topic, why it matters, and how users can find support for themselves or others.
In its announcement, TikTok also reminded users that they can always use its existing features to block content, users, and comments that they find disturbing, and report ads that violate its policies.
While some would like to see TikTok do more to combat diet culture on its platform, the move has generally been met with praise, and it puts the app closer in line with policies platforms like Instagram have enacted.
Last year, Instagram started restricting users under the age of 18 from viewing ads promoting weight loss and cosmetic procedures. It also barred posts that make “miraculous” claims about weight loss while also including coupon codes or other commercial elements. Those changes were meant to target products people like the Kardashians and others promoted: flat tummy teas, appetite suppressant lollipops, and other items of that nature.
Ultimately, it seems like TikTok is listening to its users by creating these new policies.
“Though there’s always more work we can do in this critical area, we think these are steps in the right direction,” it said in its blog post. “We continue to look for new ways to support our community and foster a positive environment for everyone on TikTok.”
Charli D’Amelio’s Dunkin’ Partnership Proves Successful
- TikTok’s most-followed creator, Charli D’Amelio, partnered with the coffee chain Dunkin’ to add her go-to order to its menu for a limited time.
- A Dunkin’ official told TMZ that the chain sold hundreds of thousands of her signature drink, “The Charli,” within the first five days of launching. It also set a record for daily users on the Dunkin’ app the first day of the launch after seeing a 57% increase in app downloads.
- Dunkin’ even saw a 20% sales boost for all cold brews that day as well as a 45% surge the following day.
- This collaboration, along with musician Travis Scott’s partnership with McDonald’s, has many interested to see if and how more chains will use big names as marketing tools in the future.
Officials at Dunkin’ have finally given some insight into just how powerful its partnership with 16-year-old Charli D’Amelio has been for the coffee chain.
D’Amelio, of course, is TikTok’s most famous personality, and she recently teamed up with Dunkin’ to get her go-to coffee order on its menu for a limited time. The drink is called “The Charli,” a cold brew with whole milk and three pumps of caramel swirl.
It officially debuted in stores on Sept. 2. As part of the partnership, she also launched a contest with the chain. For that, the company invited her fans to post a picture on Instagram, recreating a memorable moment of Charli and her Dunkin’ drink using the hashtag #CharliXDunkinContest. Then, on Sept. 19, National Dance Day, five lucky winners were selected to join a virtual hang out with Charli.
View this post on Instagram
📣 Calling all Charli D’Amelio x Dunkin’ fans 📣 Want the chance to win a virtual call with the queen of cold brew herself – @charlidamelio? Keep reading… 👀 We’re giving five lucky winners the chance to win a virtual cold brew date with Charli D’Amelio. 🧡 ✨HOW IT WORKS✨ 1️⃣ Post a photo of yourself recreating an iconic Charli x Dunkin’ moment on Instagram 2️⃣ Use hashtag #CharliXDunkinContest and tag us @dunkin . *NO PURCH NEC. Open to 50 US/DC, 13+ (with parental permission if a minor). Ends 9/14/20 Rules: www.DunkinContest.com
It was probably fair to assume that the drink would be a success given Charli’s massive following and influence these days. She’s currently sitting at 88.4 million followers on TikTok alone. and the drink has been spotted all over the app, with fans, friends, and influencers trying it out themselves.
However, Drayton Martin, vice president of brand stewardship at Dunkin’, just confirmed to TMZ that the chain sold hundreds of thousands of the signature drink within the first five days of launch. Dunkin’ also set a record for daily users on its app the day her drink debuted after seeing a 57% increase in app downloads.
Apparently it wasn’t just “The Charli” that saw success. Dunkin’ also saw a 20% sales boost for all cold brews the first day as well as a 45% surge the next day.
Travis Scott’s McDonald’s Deal
These numbers are especially interesting to look at when acknowledging how lucrative Travis Scott’s limited edition collab with McDonald’s has proved to be. His partnership was for a $6 combo that included a Quarter Pounder with bacon and lettuce, fries, BBQ sauce, and a Sprite.
That launched on Sept. 9, and he also sold some exclusive Mcdonald’s themed merch on his website at the time.
Within days of the launch, several McDonald’s locations reported running out of ingredients to make the meals. In a memo sent to employees, McDonald’s said: “We’ve created a program that’s so compelling to our customers that it’s stretching our world-class supply chain; and if demand continues at these levels, more restaurants will break supply.”
Tons of people have been trying to get their hands on this meal. In fact, it even became a trend on TikTok to order it using a range of phrases. According to USA Today, McDonald’s even noted some of the various ways customers have been ordering the meal in their memo to employees. Some were part of marketing and social media materials for it, like the phrase “Say Cactus Jack sent me.”
Other variations include “It’s lit, sick mode,” “The Fornite guy burger,” or “You know why I’m here” which is often followed by customers playing Travis Scott’s “Sicko Mode.”
Eventually, McDonald’s said the promotion will continue through Oct. 4 as scheduled. However, starting Sept. 22, customers who want the meal have to order it through the McDonald’s app. So maybe that will intentionally slow sales, or perhaps downloads for that app soar as it did for Dunkin’ with D’Amelio’s help.
Ultimately, both collaborations have shown just how influential big names can be in the fast food and drink world. It’ll be interesting to see if and how chains will continue to use people with massive followings as advertising tools in the future.
Twitter to Investigate Auto-Crop Algorithm After Accusations of Racial Bias
- Twitter users believe they discovered a racial bias in an algorithm the platform uses to automatically select which part of an image it shows in a photo preview.
- Many argued that the auto-cropping tool showed a white bias after testing the theory with photos of Black and white people, cartoon characters, and even dogs.
- However, others who tested the theory generated results that did not support this idea. Regardless, most users admit that these experiments have their limitations and agree that the current results at least show that this is something worth looking into.
- The company released a statement saying it tested its system for bias in the past but admitted it needs to conduct further analysis of it. Online, Twitter employees seemed to welcome the public discourse and the company promised to share its results as well as further actions it may take.
Potential White Bias
Twitter responded to concerns over its automatic cropping algorithm Sunday after users believed they discovered a racial bias in the tool.
In 2018, Twitter began auto-cropping photos in its timeline previews to prevent them from taking up too much space in the main feed and to allow multiple photos to appear in the same tweet. To do this, the company uses several algorithmic tools that focus on the most important part of the picture, like faces or text.
However, users recently began to spot issues with the algorithm. The first person credited for highlighting a potential problem was PhD student Colin Madland. He made his discovery while highlighting a different racial bias he thinks he found on the video-conference company Zoom.
Madland tweeted that when his Black colleague uses a virtual background on Zoom, his head is erased. When he uploaded examples to show this happening to his Black colleague and not himself, he noticed that Twitter was only showing his own face in its preview.
Soon after, others followed up with more targetted experiments. Cryptographic and infrastructure engineer Tony Arcieri, for example, tweeted out two long images with Senate Majority Leader Mitch McConnel and Former President Barack Obama.
The two photos have the politicians stacked on top of each other in different orders but with white space in between them. The experiment showed that Twitter would focus on McConnell, no matter what order the photos were stacked in.
Another user found that the algorithm even focused on McConnell when two photos of Obama were present in a single stack.
I wonder what happens if we increase the number of Obamas. pic.twitter.com/sjrlxjTDSb— Jack Philipson (@Jack09philj) September 19, 2020
A similar white preference appeared in examples of Black and white men in suits, Simpsons characters Lenny and Carl, and even black and white dogs.
Examples That Don’t Support White Bias Theory
Others looking into this theory of a white bias found results that did not support the idea.
For example, one user found that photos of Obama were cropped for the preview over photos of Donald Trump.
Still, some researching the trends noted that these experiments do have their limitations and are likely influenced by tons of other factors. Some believe the algorithm recognized high profile figures or considers brightness and contrast, among other photo elements.
Twitter’s Chief Design Officer (CDO), Dantley Davis, even suggested that the choice of cropping sometimes takes brightness of the background into consideration.
However, ohers found examples that rejected that idea. Regardless, all these tests did a lot to convince people that there was something worth looking at here, including Davis, who has been experimenting himself.
He’s not alone in his research. In fact, plenty of other Twitter users have been going to great lengths to track their results as they try to study what is going on.
Twitter Promises to Investigate
On Sunday, a Twitter spokesperson eventually released a statement admitting that the company had work to do.
“Our team did test for bias before shipping the model and did not find evidence of racial or gender bias in our testing,” the company explained.
“But it’s clear from these examples that we’ve got more analysis to do. We’ll continue to share what we learn, what actions we take, and will open source our analysis so others can review and replicate.”
Davis also isn’t the only employee that has appeared to welcome all of this public discourse. The company’s Chief Technology Officer, Parag Argawal tweeted, “This is a very important question. To address it, we did analysis on our model when we shipped it, but needs continuous improvement. Love this public, open, and rigorous test — and eager to learn from this.”