- After applying to a marketing position at a startup, a 24-year-old woman discovered that the business posted a photo of her in a bikini to its Instagram story.
- Without naming the woman in the photo, the company added captions calling her unprofessional and urging other applicants to “not share your social media with a potential employer if this is the kind of content on it,” even though the woman said the company, Kickass Masterminds, had requested she follow them on Instagram.
- The woman, Emily Clow, asked for the story to be taken down multiple times, but it did not disappear until after the story expired.
- On Monday, Kickass Mastermind’s CEO issued a public apology following backlash.
Potential Employer Posts Woman’s Bikini Photo to Instagram
An Austin-based startup apologized to one of its applicants after shaming her on its Instagram story for having a bikini photo on her profile.
The incident occurred after 24-year-old Emily Clow applied to an open marketing position at the business — Kickass Masterminds. Clow said she had been eager to grow her social media and sales experience.
When she heard back from Kickass Masterminds, she said she was asked to fill out additional application forms and to follow the company’s official Instagram account.
Later, Clow noticed Kickass Masterminds had posted a cropped photo of her in a bikini to its Instagram story, removing Clow’s face likely to mask her identity.
“PSA (because I know some of you applicants are looking at this): do not share your social media with a potential employer if this is the kind of content on it,” the photo’s caption read. “I am looking for a professional marketer – not a bikini model.”
“Go on with your bad self and do whatever in private,” the message continued. “But this is not doing you any favors in finding a professional job.”
Clow then messaged the company privately about the photo, warning them that she had screenshotted the post. She then added, in a seemingly sarcastic tone, “I appreciate your advice.”
“Remember that everything that you put on social is public and future potential employers will see it,” Kickass Masterminds then replied. “Best of luck in your job search!”
Clow then said she did not interpret her photo in her bikini as inappropriate and criticized the company for posting her photo to its account.
“I am aware of that, as I worked with social media for two years,” she said. “I didn’t realize wearing a bathing suit and appreciating my body made me an unprofessional. MOST employers and companies, especially those who work with marketing, have that understanding. I am disappointed to see a company I was very interested in decided to go out of their way to shame an applicant.”
She then continued by asking Kickass Masterminds to take down the story for the second time, having previously emailed the company to remove it. Clow asked for a third time after Kickass Masterminds only responded with “best of luck” in her job search.
Instead of removing the post, the company reportedly allowed it to appear until the story expired.
Also following that exchange, Clow said the company blocked her, so she took to Twitter. In a post, she said she felt “objectified” and that she was “baffled that the company handled it in such a manner.”
Later, she shared a photo of the company’s bio from its LinkedIn page, saying, “This is fucking hilarious considering.”
In the bio, Kickass Masterminds stated that it works with “rebellious business owners,” specifically those who are “rebelling from the traditional way of earning a living because they’ve lost faith in corporate America.”
It then goes on to say it works with business owners who “want other like-minded people to have their back when shit gets tough in their quest for personal and money freedom.”
this is fucking hilarious, considering pic.twitter.com/dmjABdm4s3— Emily Clow (@emilyeclow) October 1, 2019
Clow’s Post Goes Viral
Soon after, her post went viral and was met with a wave of support online.
“So they’re all about freedom and calling your own shots except when it comes to your self expression with your own body in a way that in no way affects your job performance?” one user wrote. “Such freedom.”
So they’re all about freedom and calling your own shots except when it comes to your self expression with your own body in a way that in no way affects your job performance? Such freedom.— Danielle Dubill (@buffalodani85) October 2, 2019
Others then shared a photo reportedly from Kickass Mastermind’s Instagram, which showed the company CEO, Sara Christensen posing while holding up her middle finger. Others then pointed to a photo of Christensen in her bra that was posted to her personal Instagram in 2017. Many users then asked how either photo was more professional than Clow’s.
On the other side of the argument, some still criticized Kickass Masterminds for posting the photo while also arguing that the original photo is still unprofessional.
“What the hell, of course it’s unprofessional. Women need to help other women learn how to be taken seriously. At some point maybe you will see that. The way she did it probably lacked, but the message is correct. Maintain some privacy, be aware of the [image] you put out there.”
Kickass Masterminds Apologizes
Christensen remained silent on the situation until Monday when she posted an apology to Medium.
“In a very human moment,” she began, “I made an error in judgment by posting to my Instagram stories about a job applicant’s online persona. To anyone watching: I am a great case study in what NOT to do. To Ms. Clow: I apologize for my behavior. I intended you no harm. I should never have made that post.”
“To those I serve through my business and who have trusted my counsel,” she continued. “Many of you have been affected by this very avoidable event. There are no words to describe how sorry I am that you have felt the consequences of my poor decision. You deserve better and I’ve let you down. I will do my best to earn back your trust.”
She then said she had learned her lesson but also said that she is not ready to publicly talk about it.
Kickass Masterminds has now set its Instagram to private, and the company’s Twitter, Facebook, and LinkedIn pages were taken down.
Meanwhile, Clow has somewhat accepted her new title. On her Instagram profile, she now describes herself as “an unprofessional bikini model.”
See what others are saying: (Yahoo) (NBC News) (Buzzfeed News)
Mental Health Startup Cerebral May Have Harmed Hundreds of Patients, Leaked Documents Reveal
The company is being investigated by multiple federal agencies for its questionable practices, which have come under increasing scrutiny in recent weeks.
Over 2,000 Incident Reports Shed Light on Recklessness
A Silicon Valley mental health startup called Cerebral may have harmed hundreds of patients by flagrantly disregarding medical standards, according to a cache of documents reviewed by Insider, as well as over 30 interviews with current or former employees by the outlet.
Founded in 2020, Cerebral provides mental health treatment to customers through talk therapy and medication for conditions such as depression, anxiety, insomnia, and ADHD.
With people quarantined during the pandemic, it became one of the largest virtual therapy firms in the United States, attracting some $462 million from investors.
Cerebral employees filed at least 2,060 incident reports during seven months in 2021, according to Insider. They show that the company enrolled patients with complex conditions like bipolar disorder, then assigned them to clinicians and other staff members with insufficient training, oversight, and support to treat such cases.
It also put dozens of patients on questionable treatment plans and misdiagnosed many others, the reports say, with company medical providers prescribing potentially lethal combinations of drugs or addictive drugs to patients with histories of addiction.
Additionally, many patients were left stranded without care for extended periods due to technology issues or the company’s failure to retain clinicians.
As a result, Cerebral shuffled patients from one provider to the next and even bungled their prescriptions, sometimes leading them to suffer drug withdrawal or take the wrong medication.
Patients Tell Their Stories
One patient reportedly spent two weeks waiting for a referral to a clinician, later saying she spent eight days in a psychiatric ward.
Another patient told CBS News she was prescribed a drug for her anxiety but afterward could not reach her prescriber for instructions on how to switch to the new medication safely.
“Any time I needed help, she was never available,” she said.
After she did not get a response for six days, she began taking the drug anyway, which caused her to break out in a rash.
“I messaged back,” she said, “letting them know it was spreading and getting worse, and they said that they were still trying to get a hold of that prescriber… They make it seem like they want to help, and then they get you, and then they’re gone.”
A Cerebral spokesperson told Insider that the reports did not highlight enough patients to accurately reflect the company.
“Any incident reports you obtained show Cerebral’s dedication to quality,” the spokesperson said. “You can’t take a relatively small group of incident reports and draw conclusions about our care.”
Two former senior employees told the outlet those reports were monitored by just a couple of people who had other responsibilities at the company, adding that leadership frequently pushed off solving the systemic issues flagged.
Cerebral’s practices are currently being investigated by the Drug Enforcement Administration, the Department of Justice and the Federal Trade Commission.
See what others are saying: (Business Insider) (CBS News) (Fierce Healthcare)
Instagram Testing New Tools To Verify Users Are Over 18
The new tools include AI software that analyzes video footage of a person’s face to verify their age.
Instagram Cracks Down on Underage Users
Instagram is testing new features in the United States to verify the age of users who claim to be over 18 years old.
According to a statement from Instagram’s parent company, Meta, the tools will only apply to users who seek to change their age from under 18 to over 18. The platform previously asked for users to upload their ID for verification in this process, but on Thursday, it announced there will be two new methods for confirming age.
One of the strategies was referred to as “social vouching.” Using this option, people can request that three mutual Instagram followers over the age of 18 confirm their age on the platform.
The other method allows users to upload a video selfie of themselves to be analyzed by Yoti, third-party age verification software. Yoti then estimates a person’s age based on their facial features, sends that estimate to Meta, and both companies delete the recording.
According to Meta, Yoti cannot recognize or identify a face based on the recording and only looks at the pixels to determine an age. Meta said that Yoti “is the leading age verification provider for several industries around the world,” as it has been used and promoted by social media companies and governmental organizations.
Still, some question how effective it will be for this specific use. According to The Verge, while the software does have a high accuracy rate among certain age groups and demographics, data also shows it is less precise for female faces and faces with darker skin tones.
Issues With Kids on Instagram
Meta argues that it is important for Instagram to be able to discern who is and is not 18, as it impacts what version of the app users have access to.
“We’re testing this so we can make sure teens and adults are in the right experience for their age group,” the company’s statement said.
“When we know if someone is a teen (13-17), we provide them with age-appropriate experiences like defaulting them into private accounts, preventing unwanted contact from adults they don’t know and limiting the options advertisers have to reach them with ads,” it continued.
These changes come as Instagram has been facing increased pressure to address the way its app impacts younger users.
Only children 13 and older are allowed to have Instagram accounts, but the service has faced criticism for not doing enough to enforce this. A 2021 survey of high school students found that nearly half of the respondents had created a social media account of some kind before they were 13.
The company also recently came under fire after The Wall Street Journal published internal Meta documents revealing that the company knew that it harmed teens, including by worsening body image issues for young girls and women.
See what others are saying: (The Verge) (The Wall Street Journal) (Axios)
Elon Musk Threatens to Fire Employees Unless They Work in Person Full-Time
The world’s richest man in the world previously suggested that the popularity of remote work has “tricked people into thinking that you don’t actually need to work hard.”
“If You Don’t Show up, We Will Assume You Have Resigned”
On Wednesday, Electrek published two leaked emails apparently sent from Elon Musk to Tesla’s executive staff threatening to fire them if they don’t return to work in person.
“Anyone who wishes to do remote work must be in the office for a minimum (and I mean *minimum*) of 40 hours per week or depart Tesla,” he wrote. “This is less than we ask of factory workers.”
“If there are particularly exceptional contributors for whom this is impossible, I will review and approve those exceptions directly,” he continued.
Musk then clarified that the “office” must be a main office, not a “remote branch office unrelated to the job duties.”
“There are of course companies that don’t require this, but when was the last time they shipped a great new product? It’s been a while,” he wrote in the second email.
Later on Wednesday, a Twitter user asked Musk to comment on the idea that coming into work is an antiquated concept.
He replied, “They should pretend to work somewhere else.”
The Billionaire Pushes People to Work Harder
Musk has a history of pressuring his employees and criticizing them for not working hard enough.
“All the Covid stay-at-home stuff has tricked people into thinking that you don’t actually need to work hard. Rude awakening inbound,” he tweeted last month.
Three economists told Insider that remote work during the pandemic did not damage productivity.
“Most of the evidence shows that productivity has increased while people stayed at home,” Natacha Postel-Vinay, an economic and financial historian at the London School of Economics, told the outlet.
Musk is notorious for criticizing lockdown mandates and went so far as to call them “fascist” during a Tesla earnings call in April 2020.
Not long before that, Tesla announced that it would keep its Fremont, California plant open in defiance of shelter-in-place orders across the state.
In an interview with The Financial Times last month, Musk blasted American workers for trying to stay home, comparing them to their Chinese counterparts whom he said work harder.
“They won’t just be burning the midnight oil. They will be burning the 3 a.m. oil,” he said. “They won’t even leave the factory type of thing, whereas in America people are trying to avoid going to work at all.”
That same day, Fortune published an article detailing how Tesla workers in Shanghai work 12-hour shifts, six days out of the week, sometimes sleeping on the factory floor.