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James Charles Loses Millions of Subscribers After Tati Westbrook Ends Friendship

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  • YouTuber James Charles has lost almost 3 million subscribers since fellow YouTuber Tati Westbrook posted a video claiming he uses his celebrity status to try to sexually manipulate straight men.
  • James made a video apologizing to both Tati and his fans in response.
  • Several YouTubers have spoken out, including PewDiePie, Shane Dawson, and Jeffree Star.
  • A waiter who Tati says James tried to manipulate also posted a video sharing his story.

Feud Between James and Tati Begins

James Charles has lost millions of subscribers following Tati Westbrook’s “Bye Sister” video, where she explains why she is ending her longtime friendship with James.

The feud between James and Tati publically began on April 22, when James did a sponsored post for Sugar Bear Hair vitamins, a product that is a rival competitor to Tati’s Halo Beauty.

After James did this, Tati posted a tear-filled Instagram story where she did not mention any specific names, but said she felt alone in the industry.

“I’m just so upset,” she said. “I feel really used and that’s the bad part of Hollywood. Welcome to show business. Everybody says what they need to say and uses who they need to use to get ahead. And I’ve had about enough.”

James apologized in an Instagram story, saying that he did not make any money from the post, and that he still takes Halo Beauty daily.

“I want to publically apologize to my close friend Tati,” he wrote. “She has been like a mother to me since my first days in this industry…I did not think about the competition, which was a major oversight. I’ve supported Tati both online and off like she has done for me and I am devastated that I hurt someone that I truly love and have endless respect for.”

A fellow beauty YouTuber, Gabriel Zamora, talked about the drama one of his videos, where he said the situation had been overblown.

“And it’s not even just her crying over vitamins,” he said. “It’s the fact that all these channels are continuously making videos on it, talking about it, making this a thing, like really? Over vitamins?”

Tati’s “Bye Sister” Video

All of this build-up led to Friday, when Tati posted a 43-minute-long video called “Bye Sister.” In the video, she declared her years-long friendship with James over. While she did address the Sugar Bear Hair post, she said that the core of the problem was much deeper than that. She claimed that fame had dramatically changed James.

“Obviously so many of you guys understand this is more than just a sponsored post. It has layers,” she said. There is so much going on with James Charles right now that I do not support. That I do not agree with. Fame, power, and a fat bank account will change almost anyone.

She then began to directly address James and told him that their relationship was over.

“I don’t think there’s any getting through to you.,” she said. “I don’t want to be friends with you. I don’t want to be associated with you. And I need to say that very publically so that this chapter can be closed.”

Tati went into detail about the help she and her husband offered James when he first moved to Los Angeles, and how they stepped in as parental figures early on in his career. However, she feels that he is not grateful for what they have done for him and has disrespected her and several others in the community. She went on to say she found this behavior especially concerning because of his young audience.

One of the biggest revelations that came out of Tati’s video was the way James Charles uses his fame to talk to men. She said specifically that he uses it as a catalyst to get straight men interested in him.

“Oh my god, you tried to trick a straight man into thinking he’s gay yet again, and somehow, you’re the victim,” she said. “You know, it’s really disgusting to manipulate someone’s sexuality, especially when they are still emerging into adulthood and don’t have everything quite figured out.”

“You are using your fame, your power, your money, to play with people’s emotions. You are threatening to ruin them. You are threatening to embarrass them. And you are doing that to have them behave sexually in your favor even if they are straight. And you know what, that’s not okay.”

She then gave an example and claimed James made comments about the waiter at a restaurant during her birthday dinner.

“You were talking in detail about the things you wanted to do to the waiter.,” Tati explained. “And when I said, ‘James, he’s straight.’ You’re response was. ‘Doesn’t matter, I’m a celebrity.’ So freaking gross.”

She closed the video by saying that ending her friendship with James was painful, but that she has said her peace on the situation and wants to move forward.

James’ Apology Video

Later that day, James posted an eight-minute-long apology video.

“To Tati and James Westbrook, I’m sorry,” he began. “For everything that is going on, for everything that I’ve put you through over the past few weeks.”

He said that Tati, along with her family, gave him support and love starting at an early point in his career. He then told his fans that he was sorry to have disappointed them.

He addressed the vitamin situation, saying he feels bad for having been disloyal to Tati. Then he moved on to discuss the allegations she brought up about the way he interacts with men.

“I’ve learned the hard way about ways that I interact with the boy’s I’m interested in, and also ones that I should or should not be talking to,” he said. “This is a conversation I know a lot of people are uncomfortable with and something I should have been more careful with bringing it to the public eye.”

He also thanked his mother for being a strong figure for him but said he did not want her to defend him, as he feels he should handle this situation on his own.

Subscriber Counts Shift

Since Friday, the fallout for James has been pretty severe. Before Tati’s video, James had around 16.5 million subscribers. As of Monday afternoon, his number had dropped to 13.7 million.

People dropping from James’ circle include big names like the Kardashian and Jenner family, Miley Cyrus, Ariana Grande, and Shane Dawson, who have all unfollowed him on social media.

Tati, on the other hand, has seen the opposite effect. Before her post, she had about 5.9 million subscribers. By Monday afternoon, she had over 9 million.

Boys Speak Out

Since this massive falling out, which is considered to be the largest subscriber loss in YouTube history, many people have spoken out about James

A boy named Gage said he interacted with James at a point where he was dealing with confusion about his sexuality. He says he told James he was straight, but James still put pressure on him.

“As you all know, this person, 99.9, maybe even 100 percent of the time, goes after heterosexual men,” he said.

Another prominent testimony comes from a boy named Sam Cooke, who appears to be the waiter that mentioned in Tati’s video.

In a recent video, he told the story of his interactions with James starting the night of the dinner party. Cooke said that James tried to get his number several times from other staff members, but it didn’t happen. Cooke then messaged him on Instagram, saying he was bi-curious at the time, but had never done anything with a man before.

James allegedly invited Cooke to his hotel room on his last night in Seattle, where they made out. He says the two stayed in touch after James left.

James eventually invited Cooke to visit him in Los Angeles, saying that he would cover the expenses. However, by this time, Cooke says he felt confident that he was straight, so he declined, which he says upset James.

“His response to me was that he did not think that I was straight,” Cooke said. “He told me that I’m not straight.”

He then showed a message from James, where the YouTuber told him, “You’re not straight no matter how many times you tell yourself.”

Cooke claimes they stopped talking after this, until James invited him to LA again, still trying to tell him he was not straight.

“He still went on to say he thought I was bisexual or gay and attracted to him when I told him different,” Cooke said. “And that kind of went on until we ended it at, I’m legitimately not feeling anything, please stop talking to me.”  

Cooke also mentioned Gage, who he says James was talking to at the same time.

“I didn’t want anything to do with him after that,” he said. “After finding out that he was kind of playing two guys, two straight guys, at the same time.”

He then played FaceTime footage showing James admitting to talking to both guys at once, and playing it off like no big deal. When Cooke asked if he had been speaking to Gage, James responded by saying, “Yeah, we were. It’s like, why do you care?”

Cooke ended the video saying he did not post it for fame, but that he felt he needed to share his side of the story.

PewDiePie Responds

The story also elicited attention from prominent YouTubers. PewDiePie made a video called “James Charles is canceled.” In it, he declared James had “the biggest oopsie” of 2019 and goes over Tati’s video.

However, he ended up taking a stance more sympathetic to James than most. He said he did not understand why this event specifically would cause James to lose so many subscribers.  

“He’s facing the biggest sub drop that has ever happened on YouTube,” he said. “Look at all the controversies that have happened on YouTube. Is this really that comparable?”

He also added that while he does not feel that he fully has a grasp on the whole situation, he did not see why Tati could not have handled the situation privately. PewDiePie brought up the fact that James was allegedly reaching out to drama channels, then showed a screenshot of what he reportedly said to them.

“Until Tati feels comfortable and ready to talk to me in private, I don’t feel comfortable commenting about her publically,” the message read.

Because James allegedly said this, PewDiePie claimed he questioned Tati’s motives.

“I’m not here to defend James Charles, I just don’t think what Tati did is that justified,” he said.

Other YouTubers Side With Tati

Other YouTubers had different takes. Jeffree Star has been tweeting to congratulate Tati on her subscriber count climb since the video was posted.

He also sent a tweet calling James “dangerous.” In another, he addressed James’ brother to say that James was a predator. Both of those tweets have been deleted.

Shane Dawson also spoke out, though he did not take as strong a stance as Jeffree. Dawson, who has recently appeared to be close with Tati, sent out a tweet praising her Halo Beauty line.

See what others are saying: (The Verge) (Mashable) (Elle)

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Meghan Rienks’ Channel Hack Highlights YouTube Support Issues

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  • For two months, YouTuber Meghan Rienks has been struggling to get YouTube Support’s help to recover her hacked vlog channel.
  • After several confusing email exchanges with the company that presented her with no real solutions, Reinks said she only began to see more helpful and rapid responses when Shane Dawson and Gigi Hadid spoke up or offered their own connections.
  • Rienks said she spoke on the phone with YouTube on Wednesday and learned she may not be able to get her videos back. She also said that she worries about smaller creators who are left with even fewer options when they have issues with their channels.

Rienks Battles with YouTube After Hack

After months of battling with YouTube to regain access to her hacked channel, YouTuber Meghan Rienks said that a call with the company revealed that she may not be able to get her videos back.

On Tuesday, she confirmed via Twitter that YouTube agreed to talk over the phone. The sudden help from the platform came just one day after she posted a 45-minute video detailing the company’s disappointing response to her vlog channel being hacked in January. That call, however, did not go in the direction she was hoping.

She posted on Twitter that the call “wasn’t great.” On a Wednesday night Instagram story, she told her followers that she would likely lose the content she had on the channel, some of which is a decade old.

Her problems with YouTube’s support stem back even further than this phone call. Rienks’ Monday video starts with her explaining that in October, she realized her main channel was not appearing online for viewers, despite it looking fine from her end while logged in. Solving this with YouTube took roughly two weeks. During that time, they had back and forths where they told her nothing was wrong with her channel. 

The company eventually realized they had been looking into her vlog channel instead and had also sent her the wrong link to solve her main channel issues. During this time, she did notice a suspicious upload on her vlog channel but kept that on the back burner so she could focus on her main channel. 

Her vlog channel came back to the forefront on January 2, when Rienks realized it had been fully hacked and rebranded. Her videos were gone, and even though the channel still had her URL, it was now called “Beauty Dior” and has new logos and images.

The page was now full of several newly posted videos, all of which appeared to be re-uploads of beauty tutorials which she suspects are also stolen. On top of that, the email she had associated with the channel was deleted, preventing her from recovering it and regaining control of the account.

Exchanges With YouTube Continue For Two Months

Rienks reached out to YouTube the following morning, thinking this would be an easy fix seeing as the hacking was very obvious. Instead, it led to a series of seemingly empty-worded exchanges between YouTube, Rienks, her manager, and others on her team. In some emails sent from YouTube, Rienks was not even included and had to be kept in the loop via her manager.

In one, the YouTuber support person addresses the email to “Alex.” However, no one involved in these communications is named Alex, or even a name remotely similar to Alex. Rienks stated multiple times that she felt she was not in contact with a real person. 

Substantial news did not come from YouTube until February 22, when YouTube told Meghan they found no signs of abnormal activity on the channel. When she followed up, emphasizing that the channel had been fully rebranded, they maintained their findings in a grammatically messy email. 

“Hi there, thanks for your reply. I understand why you’re wondering that the investigation resulted that no highjacking activity happened on the channel,” they wrote. “However, I can assure you that our internal team carefully investigated this and didn’t found any.” 

They advised that she increase her password and account security, a measure she had actively been taking on all of her channels and social media accounts since the original incident in October.

Rienks Takes to Twitter

The next morning, she emailed them at 9 AM to request a phone call so she could guarantee swift, immediate contact with a real person. She also hopped on Twitter to express her frustrations.

At around the same time she sent her email, she shared YouTube’s response alongside proof that her account had been clearly hacked on Twitter. She also said she had seen a substantial loss in subscribers on the channel since January. 

While those posts gained a decent amount of traction when she uploaded them, they blew up when YouTuber Shane Dawson shared one a little after 2 p.m. Dawson mentioned several YouTube Twitter accounts in his message, which included a plea for help.

Just 45 minutes after Shane sent his tweet out, Rienks saw action from YouTube. She received an email saying that phone support was not an option, but her case was now being marked high priority. She also began direct messaging Team YouTube, which led to more confusing back and forths.

After initially claiming that YouTube had looked into her main channel instead of her vlog, an excuse similar to one give during the first situation in October, Team YouTube they were “not sure why [internal teams] came to that conclusion” that there was no abnormal activity on her vlog. They assured Rienks that she had been in contact with real people at YouTube, and apologized for the delay in solving her problem.

“I am sorry you had to take to twitter to get more help with this,” one of the messages read. “That shouldn’t be the case at all.”

Around the same time, another well-known face slid into Rienks’ DMs –supermodel Gigi Hadid. Hadid, who is a follower of Reinks, told her that she was sorry about her situation, and had a friend at YouTube who could be able to help. 

“This is the only time that I’m getting help,” Rienks said frustratedly in her video. “Is when Shane Dawson and Gigi Hadid help me. Thanks guys.”

On this day, Beauty Dior was still posting content on her channel. She also noted she saw that the account was being sold on a site for $500.

Rienks’ Frustrations with YouTube

While Rienks was recording her video, she got an update from YouTube. 

“The email YouTube just sent is that I can have my channel transferred over to me, I just have to agree to not sue them,” Rienks explained. “And also, I can’t have any of the videos that were privated. Which is all of them.” 

She spoke to her attorney about the email, who said that nothing in their message to her contained a legal document or legally binding clauses. 

“This is a failed system and it’s not working,” she said, explaining her overall anger about YouTube’s response. “And also through all of this I found, if it’s not working for me, it is not working for so many creators who have much smaller channels.” 

In the description of the video, she further expressed that while she wants her channel back, she also wants larger-scale change at YouTube. 

I want a meeting at Youtube. With REAL HUMANS. With the ‘people’ who run the support team & *personally* investigate hijacked channels,” she wrote. “Because it is a broken system and it needs to be changed. I know this is a long shot, but this has been happening for far too long, to far too many creators.”

“There’s no way that Youtube has coded & built software to pickup on less than 10 seconds of skewed pitch copyrighted song, yet they’re still unable to accurately verify a compromised channel,” she added. “This needs to change.”

When heading to Rienks’ vlog channel today, viewers can still find it as Beauty Dior.

Update: This article was updated from its original form to include new information about Rienks’ phone call with YouTube.

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An Activist Hedge Fund Wants Jack Dorsey Out as Twitter CEO. Could That Change the Site?

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  • Last week, it was reported that conservative activist investor Elliott Management had purchased over $1 billion in Twitter shares, or about 4% of the company.
  • Now, Elliott Management wants to replace Twitter’s co-founder, Jack Dorsey, as CEO. 
  • This is largely viewed as an attempt to boost Twitter’s stock, which has been underperforming since Dorsey reclaimed his CEO position in 2015.
  • According to Fox News, a Dorsey ousting by Elliott Management could “raise the prospect that some of the changes to Twitter could make the platform a friendlier place for pro-Trump users.”

Hedge Fund Plans to Push Dorsey Out of Twitter

Twitter employees took to the platform Monday night in support of CEO Jack Dorsey after it was reported that an activist investment fund was trying to unseat him.

Last week, the fund known as Elliott Management announced it had bought roughly $1 billion in Twitter stock. According to Business Insider, that’s nearly 5% of the company and also enough to allow it to pressure Dorsey out of his CEO role. 

Elliot Management wants to oust Dorsey for a number of reasons, but perhaps the most significant reason is that Twitter is underperforming. Dorsey previously served as CEO of Twitter until being fired in 2008. He then returned in 2015. Since then, Twitter’s shares have fallen by 6.2%. Facebook, by contrast, has gained more than 121% in that same timeframe.

In November, Dorsey also announced that he’s preparing to move to Africa for 3-6 months this year.

That’s on top of Dorsey already splitting his time between Twitter and Square, Inc., where Dorsey is also CEO.

Elliott Management’s main argument here will be that a full-time CEO would be able to devote more time to the company to help raise its stock value and grow the company. 

This, however, isn’t the first time someone has announced a plan to oust Dorsey. In fact, such a move seemed bound to happen because unlike Facebook CEO Mark Zuckerberg and Snap Inc. CEO Evan Spiegel, Dorsey does not have voting control of Twitter. 

In December, New York University marketing professor Scott Galloway penned a letter calling for Dorsey’s removal.

“As of 12/6 I am the direct and beneficial owner of approximately 334,000 shares in Twitter,” Galloway said. “To be clear, my primary objective is the replacement of CEO Jack Dorsey.”

Weak governance, a part-time CEO, relocation to Africa, damage to the commonwealth, and poor returns,” he added. “Stakeholders deserve a board and CEO that command the opportunity Twitter occupies.”

Could A Dorsey Oust Make Twitter More “Trump Friendly?”

The reasons why Elliott Management is trying to push Dorsey may not stop there. 

The hedge fund is owned by Paul Singer, a conservative billionaire mega-donor. In 2016, Singer donated $24 million to Republican and right-leaning groups. 

It is possible, as Fox News points out, that Elliot Management’s increased presence within Twitter could, at least in part, ease conservative’s concerns that Twitter has a left-leaning bias. 

Elliott Management’s stake “[raises] the prospect that some of the changes to Twitter could make the platform a friendlier place for pro-Trump users. ”

Last year, California GOP Representative Devin Nunes filed a $250 million lawsuit against Twitter and several users. In that lawsuit, he accused the platform of “shadow-banning conservatives” and hiding their posts. 

#WeBackJack Trends on Twitter

Following all of this, many Twitter employees supporting Dorsey in his role as CEO posted stories of their interactions with Dorsey using the hashtag #WeBackJack. Later Monday night, that tag began to trend. 

“I’ve worked [for] many major corporations,” one user said. “Never did the CEO take 3 minutes to talk with me 1:1. Jack did (more than 3 mins might I add) & he didn’t treat me like someone below him. Ppl speak highly of him in rooms he’s not in. He’s not pretentious or egocentric. So yea #WeBackJack”

Telsa CEO Elon Musk also offered his support for Dorsey on Twitter Monday night, saying Dorsey “has a good [heart].”

Elliott Management Nominates Four Directors

While Elliott Management has not yet ousted Dorsey, it has nominated four people to Twitter’s board of directors.

Notably, there’s only going to be three seats available at this year’s annual meeting, but Elliott Management reportedly wants to ensure that it nominates enough people to fill all three seats and any vacancies that may unexpectedly arise. 

Elliot Management’s move to remove Dorsey comes in the face of several major events including the worsening situation with the coronavirus, U.S. presidential elections, and the upcoming Olympic Games in Tokyo. 

Those events will likely attract more users to the site and could, in turn, drive more advertisers, thus increasing the company’s stock value.

Twitter, however, has fallen behind other social media platforms despite its widespread use. Reportedly, it has decided to focus on its core services even though other platforms have added features such as filters and stories.

It is unknown if a Dorsey ousting could change that policy as Twitter’s board of directors tries to increase its stock value.

See what others are saying: (Bloomberg) (Business Insider) (Fox News)

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Pokémon, Star Wars & Candy Crush: How DLCs & Microtransactions Changed The Gaming Industry

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While DLC’s (downloadable content) and microtransactions are a commonly accepted practice in the gaming community, they are also still highly controversial. Some lawmakers around the world have even condemned these types of business models, likening them to child-targeted gambling. In the United States, Republican Senator Josh Hawley has proposed a bipartisan bill that would ban a type of microtransaction in games aimed at minors. 

The topic of DLC’s and microtransaction is also a hot topic among fans, with many saying that while these features can help a game, a lot of times, they feel like companies abuse these practices. We want to know: What are YOU, as a consumer, willing to pay for?

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